The pandemic has fundamentally transformed how we think about healthcare and technology. With this trend report, we begin to uncover how this disruption has led to a convergence of experiences. This convergence is comprised of multiple layers that, when aligned, create incredibly personalized experiences that transcend modalities via “Human / Experience”.

Everything starts with the individual. We call it the human layer. This is about how technology empowers individuals to create ease and convenience in their lives. The experience layer is front and center with the mainstream, thanks to Meta and others leading the way to create experiences that extend reality. We hope you find these trends insightful and actionable as we create new experiences in 2023.

I am grateful to the Digital Fusion Advisory Board for their partnership and influence.

Adam Housley, VP of Digital Innovation, Omnicom Health Group